3 Ways to Use Floor Graphics After COVID

Post-pandemic events create new opportunities to let prospective customers know about your brand’s promotions, products, services, future events, and so much more. Effective signage is needed for introducing or re-introducing your business to customers. Floor graphics are an interesting way to showcase what your business has to offer. From the different fonts, designs, and other graphics, the possibilities of floor graphics are endless. Allow Allegra’s seasoned team of marketers and graphic designers to handle your custom floor graphics.

White shoes on a white floor with floor signage reading “maintain 6 feet thank you.”

New advancements in technology permits a fresh way of marketing. For example, your restaurant may be reopening and wanting to advise their customers about what practices they should keep in mind post-COVID. Guide your customers throughout the restaurant by welcoming them back with guidance for social distancing, or even your business’ latest promotional efforts. The versatility of custom floor graphics never ends with your imagination matched with our team of experts.

During COVID-19, grocery stores utilized this medium of signage to the public. Many grocers implemented custom floor graphics to indicate where to stand in relation to others while in line for checkout. Additionally, many businesses have requested floor graphics for promotions and to indicate closed off areas or detours to other locations throughout their business.

Hosting or vending at an event? Consider floor graphics to guide prospective customers to your location at the function, or even provide them with information about the function. Effective signage can create a relationship between your product/service and your customer, which can turn a prospective into a customer.

Go beyond the literal aspect of floor signage and directing your customers by speaking to their emotions with custom floor signage. This can be a way of welcoming them back into your establishment in a creative way. At Allegra, we suggest using a large font format to grasp the attention of customers.

Promotional floor graphics are hard to miss when printed perfectly with your unique design. Stand out from the crowd by printing with Allegra! Count on our team to create quality custom floor graphics for you. Our material is top-notch and adheres to floors with ease. We suggest deep cleaning your floors before applying, and squeegeeing out any bubbles. Maintain these floor graphics with typical cleaning practices. Stand out at your next event or reopening with Allegra’s high-quality floor graphics. Work with our seasoned team of marketers and designers to develop the best floor graphic for your business’ needs.

How the Proper Signage Can Help Patrons Feel More Comfortable in Your Business

A Man Stands at a Reception Counter and There Are Floor Graphics Providing Social Distancing Cues on the Floor

As businesses resume operations amid the COVD-19 pandemic, it is important to take steps to help keep your patrons safe. Showing that you are being proactive about safety will help guests feel more comfortable, and when your guests have confidence in your business, they are more likely to visit. Utilizing signage throughout your facility is a good way to help direct patrons and provide them with information about what measures you are taking.

Floor graphics: Floor graphics can give directional cues, show guests where to stand for social distancing, or provide information about your establishment’s policies during the pandemic. The floor is yet another great space to utilize to advertise specials or other information, too, because people look down at the floor while waiting in line to make a purchase or waiting their turn to check in with a receptionist.

Hanging signs: Hanging signs suspended from the ceiling are hard to miss, ensuring your message is received. These can be used to alert people to one-way aisles, identify areas such as hand washing stations or registration desks, or provide reminders to wear masks and practice social distancing. Hanging signs are also easy to spot, making them a great way to provide guests with information about where departments or other specific areas are located.

Banners: Use banners to let patrons know your business has reopened, that you are offering to-go orders, that you have outdoor seating, and more. They can also be used to share information such as tips for staying healthy or the proper way to wash hands.

Window and wall graphics: Window graphics can be placed on doors to indicate designated entrances and exits and to alert customers that you are open. Wall graphics can provide instructions to patrons who are visiting or messages about special measures that you are taking to help guests stay safe.

Allegra can provide a wide range of signage solutions for your business to help guests feel more comfortable during the COVID-19 pandemic. Find a location for floor graphics, hanging signs, banners, window graphics, and more. Our services also include flyer printing and direct mail, which can be used to provide current or prospective customers with information about your facility’s safety measures before they physically visit your location.